Hello, It’s Your Website Calling. You are neglecting your marketing. So you have a website for your business. You put your time and resources into developing it. You probably felt a sense of accomplishment and relief after it launched. It felt good to...
Which Comes First, The Logo or The Branding? According to Michael Bierut ultimately, it is the brand that makes the logo. Michael Bierut, one of the foremost graphic designers in the industry, has an interesting take on the logo. He is not trying to be humble about...
What Is Branding? And Why Is It Important For Your Business? Put simply branding is about communicating your business’ identity to your consumer. This messaging happens in both direct and indirect ways. Branding can be literal such as a logo that shows an actual...
Is It Worth Investing In Your Website? No matter the size of your business or the types of services that you offer if your livelihood depends on making a sale this is probably a question that you have entertained. For most businesses, there is no direct way to...
